Complete Confidence
Complete Confidence is a gentle, Perth-based coach who supports women in moving with confidence. Grounded in community, authenticity, and approachability, the brand is centred on empowering women to build trust in themselves and their bodies. Complete Confidence came to Studio Ren for a rebrand after outgrowing their original identity, not to change who they were, but to create a visual brand that truly reflects the meaningful work they do, and the supportive community they’ve built with their clients.
The visual identity is grounded in a warm and considered colour palette, with beige creating a nurturing and welcoming foundation, green bringing clarity and a connection to mental health and wellbeing, orange injecting warmth, strength, and confidence, and pink adding balance with an approachable sense of confidence. The logo is designed as a clean, strong, and contemporary wordmark that feels both approachable and refined, supported by a minimal yet eye-catching icon that conveys movement and quiet confidence. While the typography leans more delicate to enhance approachability, confidence is expressed through bold, large scale applications across the brand.
